AI-supported trend analysis for a bicycle retailer

The contract included the implementation of an AI-based solution that provides an established bicycle retailer with data-driven support for pricing, stock planning and analysis of current market developments.

The retailer operated in a highly competitive market in which prices and offers were constantly changing. Manual competitor research was time-consuming and incomplete, which led to delays in pricing and stock decisions. Automated data collection and processing was needed to increase speed, transparency and soundness.

DI Experts implemented the Trend Crawler, which continuously collects and processes prices, supply data and stock levels from key competitors. DI Experts also integrated an industry news aggregation that brings together relevant articles and developments. Finally, DI Experts set up real-time notification via Microsoft Teams so that the team is immediately informed of new market insights.

Automation eliminates manual research and frees up time for strategic tasks. Thanks to the comprehensive market transparency, stock levels can be planned precisely and adjusted dynamically. At the same time, end customers benefit from market-driven prices and high availability, giving retailers a sustainable competitive advantage.