Global HR transformation for an international consumer goods company

The client commissioned DI Experts to manage the local implementation of a global HR restructuring in Germany and Austria, to optimize processes and systems in the People & Culture department and to harmonize global specifications with market-specific requirements.

The company overhauled its global HR operating model to ensure more efficient support for its workforce. The focus was on the optimization of HR processes, the further development of the Workday environment and the introduction of a self-service portal based on ServiceNow.

DI Experts coordinated the local implementation, integrated country-specific requirements into the new operating model and optimized the Workday and ServiceNow platforms for the German and Austrian markets. In addition, DI Experts conducted hands-on workshops and training sessions to ensure a smooth transition and implemented structured stakeholder management to actively engage all relevant stakeholders.

The project significantly improved HR efficiency at Imperial Brands: the introduction of global processes and digital self-services enabled faster, more efficient workflows. Over 1,600 employees now use the new system with over 100 self-service items, and thanks to our support, the company was able to modernize operational processes, reduce costs and increase employee satisfaction.‍The project was highly praised for its strategic impact and quality of execution: "Thanks to their very detailed and analytical way of working and their interpersonal skills, Digital Innovation was instrumental in supporting the project and ensuring its success in a very complex project environment with numerous global stakeholders and local teams involved." ‍‍said Florian Osterloh, People & Culture Director and Member of the Management Board of Reemtsma after the successful go-live of the new operating model.